Brand Essentials Package

59% of people will choose to do business with a company over one of its competitors based on good design, and 45% have even paid more for a product or service with good design.

Don’t lose business to the competition. With the Brand Essentials Package, you’ll stand out with a professional brand that matches the quality of your products or services.

Perfect for small businesses looking to rebrand their business or build a new brand from scratch, this package includes:

90 - Min Strategy Session

Kick off with a 90-Min Strategy Session via video call to gather key information and lay the foundation for your brand. During this session, we dive into your business, services, target audiences, and competitors—ensuring we fully understand your brand and goals before design begins.

Brand Mood Boards

Mood boards are a key part of our logo design process. Before we dive into design, we present these mood boards to get your feedback—what resonates, what doesn’t, and what will best connect with your audience and business goals.

Logo Design

Your company logo is the cornerstone of your brand. We begin with two initial concepts, then refine your favorite through up to three rounds of revisions—exploring additional options and adjustments along the way as needed. You’ll receive a polished final logo and a complete file suite ready for print, web, and digital use.

Mission, Vision & Tagline

We help you clarify your mission, vision, and brand tagline—who you are, what you do, and why it matters. Together, we identify what makes your business unique and craft messaging that clearly communicates your brand story and value to your audience.

Brand Color Palette

Color plays a powerful role in brand recognition and visual identity. You’ll receive a cohesive brand color palette designed to help your business stand out, along with color code breakdowns for print, web, and digital use—ensuring consistent branding across every platform.

Brand Typography

Typography shapes how your brand personality. You’ll receive a brand typography system that reflects the right visual one and provides clear guidance for using fonts in headlines, subheadings, and body text across your website, marketing materials, and social media.

Imagery & Graphic Style

Your imagery and graphic style communicate your brand at a glance. We’ll provide curated stock photography recommendations and custom graphic elements that align with your brand—helping you maintain a consistent visual identity across your website, social media, and marketing materials.

Brand Guidelines

Your brand guidelines document ensures your visual identity stays consistent everywhere your brand appears. This easy-to-follow guide includes your colors, typography, imagery style, logo usage rules, and instructions for using your brand assets across websites, social media, and marketing materials.

Brand Card Design & Template

Make a lasting impression with a professionally designed, print-ready card—perfect as a business card, thank-you card, or review request card. You’ll receive one cohesive design that captures your brand, plus an editable Canva template so you can easily customize contact details for each team member.

Marketing One-sheet & Template

A one-sheet is a single-page overview of your business—perfect for emailing prospects or sharing after meetings. You’ll receive a custom, on-brand design with strategic copywriting that highlights your services and key differentiators, plus an editable Canva template so you can easily update content at anytime.

Social Media Profile & Cover Graphics

Show up consistently on social with custom profile graphics using your new brand. We create polished graphics for major platforms including Facebook, Instagram, and LinkedIn so your business looks professional and instantly recognizable.

Social Media Launch Kit

Announce your new brand with confidence. You’ll receive three custom social media templates in Canva designed to help you launch your brand and promote your business online. Canva makes it easy to update text and images while keeping your brand consistent.

Your Investment: $6750

Timeline: 8 – 10 Weeks

Book This Package

Not sure which brand package is right for you?
Check out the Brand Package Comparison Chart.

The Best Value
Invest in our packages and get exactly what you need to build your brand and grow your business.

Done for You
We do it all. Let us be your creative partner dedicated to your brand’s long-term success.

We Make it Easy
No more lengthy timelines or complicated processes. We do the heavy lifting while you get back to what matters most: running your business.

How It Works

1. Strategy Session
We start with a 2-Hour Strategy Session via video call to gather the right information and lay the groundwork for your brand.

2. Logo Design & Brand Positioning
Once your Strategy Session has been conducted, we get to work designing your logo concepts and developing your mission, vision, and tagline.

3. Brand Identity & Collateral
With your logo and brand positioning finalized, we develop the remainder of your brand identity including color, typography, imagery, and graphic style. We use these elements to create brand collateral including business cards, a one-sheet, social media profile and cover images, and a social media launch kit to provide you with everything you need to start promoting your new brand!

4. Brand Guidelines & Final Files
You’ll walk away with all your final files along with a custom brand guidelines detailing your fonts, colors, and how to use your files to ensure your brand is used consistently across all platforms.

Brand Essentials +
Custom Website Package

By combining the Brand Essentials Package with a Website Package, you’ll receive everything you need to communicate your business’s value and attract qualified leads.

You’ll walk away with a strong visual identity that stands out from competitors and a website that speaks to your audience and does the selling for you.

Package Add-Ons

Looking for more? Add any of the items listed below to your Brand Package.

Business Card Template

Whether you need new business cards for your growing team or want to make changes and updates yourself, a Canva business card template is the perfect way to continue promoting your brand.

Letterhead Template

Ensure your communication is both professional and on-brand with a custom letterhead template created in Canva.

Mailchimp Email Template

Email marketing can be an incredibly effective tool. Grow your audience, share valuable content, and promote your offerings with an on-brand Mailchimp email template.

Pitch Deck Templates

Wow potential customers with presentations that put your best foot forward. Mothershed Design Co. creates custom pitch, proposal, and presentation templates in Canva, Adobe InDesign, or PowerPoint.

Instagram Bio

Your bio is the most important part of your Instagram profile. Ensure your brand stands out on social, shows up in search, and prompts followers to take action with a well-written Instagram bio.

Promotional Cards

Stay top-of-mind, thank a client, or request a review, while making a lasting impression with printed promotional cards.

Custom Signage

Stand out with custom signage. We work with local vendors to produce high-quality signage that increases brand awareness and makes your presence known.

Vehicle Wraps

Make the right first impression and promote your brand on the road with vehicle wraps designed to make the right first impression.

T-Shirt Designs

Whether for employee uniforms or as promotional swag, expand your brand with t-shirts everyone will want to wear. We design on-brand t-shirts, prepare files for production, and can recommend the best local and online print vendors.

Trade Show Displays

Attract potential clients at conferences and events with a trade show display that stands out and makes the right first impression.

Miscellaneous Collateral

Whether you’re in need of design for promotional products, branded caps or beanies, brochures, or other print / digital collateral, we’ve got you covered!

Other Designers

Unclear Process & Vague Timelines

Long, Boring Questionnaires

Numerous Generic Options

Only Provide Design Services

Pay More or Just Wing It

Get “Ghosted” for Weeks at a Time

Outsourced “Mystery” Designers

Mothershed Design Co.

Packaged Services & Streamlined Process

Strategy Session via Video Call

2 Highly-Strategic Logo Concepts

Mission, Vision & Tagline

Social Media Launch Kit

Clear, Consistent Communication

100% In-House Services

You’ve Got Questions, We’ve Got Answers.

How do I know if the Brand Essentials Package is the right fit for me?
How long does the Brand Essentials Package take to complete?
How will I know that I’ll like what you design?
What makes your branding process different from DIY logo sites or Fiverr designers?
What are mood boards?
How many logo concepts will I receive?
How many revisions are included?
What types of design files will I receive?
What if I already have a logo? Can you just update it?
How will I know how to use my brand assets once I receive them?
Will I own the rights to my deliverables?
Can I expand my brand package later?
Do you provide website design along with branding?
Do you use outside designers or white-labeled contractors?
When and how is payment required?
What industries do you specialize in?
Do you work with businesses outside of Colorado?

The Proof is in the Pudding
(aka Reviews).

To see what our clients are saying, check out our reviews: