Brand Identity Design in Denver, Colorado

A brand overhaul for companies ready to evolve.

Consistent branding can increase revenue by up to 23%. Improve your brand and improve your business. The Comprehensive Brand Package transforms your brand into a cohesive system built for growth.

Comprehensive Brand Package

Designed for established small and mid-sized businesses ready for a deeper brand transformation, the Comprehensive Brand Package goes beyond visual identity to create a strategic, fully developed brand system that provides the clarity, consistency, and flexibility needed to support your next stage of evolution.

Investment

$

8750

Timeline:
10 – 12 Weeks

2-Hour Strategy Session

Kick off with a 2-Hour Strategy Session via video call to gather key information and lay the foundation for your brand. During this session, we dive into your business, services, target audiences, and competitors—while also uncovering the core of your brand values and defining your brand voice. This ensures we fully understand your brand’s purpose, personality, and goals before design begins.

Competitive Analysis & Whitespace Opportunities

We analyze your competition to discover opportunities for your brand to stand out from the crowd, define your differentiators, and leverage your strengths as a business.

Mood Boards

Mood boards are a key part of our brand identity design process. Before we dive into design, we present these mood boards to get your feedback—what resonates, what doesn’t, and what will best connect with your audience and business goals. 

Logo Design

Your company logo is the cornerstone of your brand. We’ll present two initial concepts and refine your favorite through up to three rounds of revisions—exploring additional options and adjustments along the way as needed. You’ll receive a polished final logo and a complete file suite ready for print, web, and digital use.

Mission, Vision & Tagline

We help you clarify your mission, vision, and brand tagline—who you are, what you do, and why it matters. Together, we identify what makes your business unique and craft messaging that clearly communicates your brand story and value to your audience.

Brand Values

Your brand values define what your business stands for. We provide clear, actionable brand values that guide strategic decisions, keep your messaging on-brand, and ensure your business reflects its core principles consistently.

Brand Voice & Copywriting Examples

Your brand voice gives your business personality across every platform—from your website to social media. You’ll receive brand voice guidelines and sample copy, ensuring your messaging consistently connects with your target audience and reflects your brand identity.

Brand Color Palette

Color plays a powerful role in brand recognition and visual identity. You’ll receive a cohesive brand color palette designed to help your business stand out, along with color code breakdowns for print, web, and digital use—ensuring consistent branding across every platform.

Brand Typography

Typography shapes how your brand personality. You’ll receive a brand typography system that reflects the right visual one and provides clear guidance for using fonts in headlines, subheadings, and body text across your website, marketing materials, and social media.

Imagery & Graphic Style

Your imagery and graphic style communicate your brand at a glance. We’ll create custom graphic elements and provide curated stock photography recommendations that align with your brand—helping you maintain a consistent visual identity.

Brand Guidelines

Your brand guidelines document ensures your visual identity stays consistent everywhere your brand appears. This easy-to-follow guide includes your colors, typography, imagery style, logo usage rules, and instructions for using your brand assets across websites, social media, and marketing materials.

Brand Card Design + Template

Make a lasting impression with a professionally designed, print-ready card—perfect as a business card, thank-you card, or review request card. You’ll receive one cohesive design that captures your brand, plus an editable Canva template. A simple, polished way to build connections and make your brand unforgettable.

Marketing One-sheet + Template

A marketing one-sheet is a powerful, single-page overview of your business—perfect for emailing leads or sharing during meetings. You’ll receive a custom, on-brand design with strategic copywriting that highlights your services, value, and key differentiators, plus an editable Canva template so you can easily update content and reuse it anytime.

Presentation / Pitch Deck Template

Showcase your business with a professional, branded presentation template—perfect for meetings, pitches, or investor decks. You’ll receive custom-designed slides in Canva or PowerPoint that maintain a cohesive brand identity within an editable template so you can easily update content and reuse your deck for future presentations.

Email Newsletter Template

Stay connected with your audience using a branded, ready-to-use email template—perfect for updates, promotions, or announcements. You’ll receive a custom, design in Mailchimp or Canva within an editable template so you can quickly customize content while keeping your messaging consistent across every campaign.

Social Media Profile & Cover Graphics

Show up consistently on social with custom profile and cover graphics using your new brand. We create polished designs ready for upload to Facebook, Instagram, and LinkedIn so your business looks professional and instantly recognizable.

Social Media Launch Kit

Announce your new brand with confidence. You’ll receive three custom social media templates in Canva designed to help you launch your brand and promote your business online. Canva makes it easy to update text and images while keeping your brand consistent.

Brand Portfolio

Built for Growth from Day One

A complete brand identity designed to stand out, clarify value, and support the company's ambitious vision for the future.

Promotional Products with a Smile

From custom Merchmojis to a joyful website experience, this comprehensive rebrand helped Hello Promo stand apart through personality, service, and unforgettable design.

Popular Combination

Website Package

Combine our Comprehensive Brand Package with a Website Package for a complete branding solution that helps your business stand out and attract the right clients.

Receive a complete brand identity paired with a professionally designed website that communicates your company’s value, engages your audience, and converts visitors into leads.

Brand Package Add-Ons

Looking to do more with your brand? You can add any of the items below to your Brand Package to expand your visual identity and make a bigger impact.

Custom Signage

Stand out with custom signage. We work with local vendors to produce high-quality signage that increases brand awareness and makes your presence known.

Instagram Bio

Your bio is the most important part of your Instagram profile. Ensure your brand stands out on social, shows up in search, and prompts followers to take action with a well-written Instagram bio.

Letterhead Template

Ensure your communication is both professional and on-brand with a custom letterhead template created in Canva.

How It Works

2-Hour Strategy Session
Competitive Analysis & Brand Mood Boards
Logo Design & Brand Messaging
Brand Identity Systems & Collateral
Brand Guidelines & Final Files
2-Hour Strategy Session

We kick things off with a 2-hour video call to gather key information and set the foundation for your brand.

Competitive Analysis & Brand Mood Boards

After your strategy session and before design begins, we conduct a competitive analysis to understand your market, identify opportunities, and ensure your brand stands out from the competition. At the same time, we create brand mood boards exploring your future visual direction—including color palettes, typography, imagery, graphics, logo concepts, and overall style inspiration—so you can align on the look and feel before we begin the design process.

Logo Design & Brand Messaging

Using your mood board feedback, we create two custom logo concepts and refine your chosen direction through up to three rounds of revisions—exploring color, typography, and symbols until the design feels just right.

At the same time, we develop your brand messaging, including your mission, vision, tagline, brand values and brand voice with sample copywriting. Refining these elements alongside your logo ensures your visual identity and messaging work together, creating a clear, cohesive, and memorable brand foundation.

Brand Identity Systems & Collateral

With your logo and brand messaging finalized, we build out your complete brand identity system, including brand colors, typography, imagery direction, and graphic style. You’ll also receive key brand collateral so you can immediately start promoting your new brand with confidence.

Brand Guidelines & Final Files

You’ll walk away with all your final design files along with a custom brand guidelines document. This easy-to-follow guide outlines your logo variations, brand colors, typography, imagery style, and how to use your brand assets together—ensuring your brand stays consistent across print, digital, and social media.

Not All Design Agencies are Created Equal

Other Designers
Designs may look good but lack strategy or growth potential
Mothershed Design Co.
Strategic brand design focused on recognition, trust, and long-term growth
Other Designers
Logo/brand delivered in isolation
Mothershed Design Co.
Brand-first design with collateral showing how the brand works in real-world applications
Other Designers
Poor communication or unclear timelines
Mothershed Design Co.
A structured, step-by-step process so you always know what’s next
Other Designers
Messaging and positioning not included
Mothershed Design Co.
Integrated mission, vision, and tagline developed alongside your visual identity
Other Designers
Inconsistent branding across platforms
Mothershed Design Co.
Brand identity built for digital, print, and social, ensuring your messaging and visuals are cohesive everywhere
Other Designers
Little to no guidance on how to actually use your brand
Mothershed Design Co.
A custom Brand Style Guide with clear rules for colors, fonts, imagery, and logo usage
Other Designers
Limited deliverables
Mothershed Design Co.
Complete brand asset suite including logos, colors, typography, social graphics, business cards, and marketing collateral
Other Designers
Generic or template-based logos and graphics
Mothershed Design Co.
Custom brand identity designed to reflect your business personality and differentiation
Other Designers
Endless revisions with unclear direction
Mothershed Design Co.
Three rounds of revisions with clear creative direction
Other Designers
Jump straight into design with little to no strategy
Mothershed Design Co.
Start with a 2-Hour Strategy Session to understand your business, audience, and goals

Frequently Asked Questions

What Our Clients Say